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After locations in Stockholm, New York and Tallinn, contemporary photography and art will now also be exhibited in the historical and monumental building at Oranienburger Str. 54 in Berlin Mitte (the former Kunsthaus Tacheles). The entire building of Fotografiska Berlin will become an area for art, culture and gastronomy.
We are so proud that we were part of this gigantic project by producing the wayfinding system for the museum after a first concept of BankerWessel Stockholm.
This means that we have created all the signage – digital and analogue – for the entire building. For this purpose, together with the team from Fotografiska Berlin, we have spent the last few months prototyping in our workshops in order to achieve the best result and an aesthetic product for the visitors. And it looks great!
Signage in the museum serves as a branding tool and orientation aid at the same time, in this case indispensable, as the complex building has more than 5,500 m2 on four winding floors with three staircases. Signs and logos on doors, walls and the ceiling bring order but also individuality to the space in a calm, modern and consistent way.
